About us

Archipelago Choice

Archipelago Choice – Who are we?  

We’re the only travel company in the world to specialise in all the Portuguese speaking islands of the Atlantic – for the uninitiated, these are the Azores, Madeira, Cape Verde and Sao Tome. Our holidays are bespoke, personal, and designed around our experience over the past 25 years of traveling and exploring these unique island archipelagos.

Over the years, we expanded our portfolio of destainations to include other island archipelagos like Cuba and the Faroes islands and also a few place we just love like Costa Rica, Baja Mexico, Costa Rica and Sri Lanka.

Why should you travel with us?

We’re a small-ish independent travel company with full ATOL financial protection (so your money is always safe). But more importantly, we look after people.  We look after you from your first enquiry right through to your return home.  We look after our staff, who are like part of the family, and we look after our suppliers because many have been with us on this long journey and are like old friends.

We believe that the key to a successful holiday is hands-on personal experience.  Each year, we head out to our specialist destinations to experience all they have to offer . Where ever possible, we only recommend hotels we’ve stayed in, activities we’ve done and restaurants we’ve eaten at, so we’re confident that your holiday will be a success, because have the experience to know what works.

Trust?

The internet is full of promises, many overplayed and often underdelivered.  Our promise to you is: we’ll listen, plan and deliver a rewarding and memorable holiday. Building trust is about listening to your requirements and delivering excellent customer experience – if you feel this isn’t happening at any time, then please email me at: ian@archipelagochoice.com

Our Story

Like many start-ups, Sarah Bennett and I worked from the spare room at home with some second-hand office equipment, a couple of personal computers, and commuted into London for our paid jobs.  In the first 12 months 68 people trusted us with their Azores holiday plans and we made a small profit. Since then we have grown organically into the world’s leading travel specialist to the Portuguese speaking archipelagos of the Atlantic.  There have been many upsets along the way – September 11th, Financial crash, Icelandic volcanoes and, most recently, COVID.  We’ve survived each of these and came out stronger each time, which is testament to all the people who work for us and everyone who has put their trust in us for their travel plans.

Thanks for taking the time to read all about us – there are many more stories in out blogs (which we call news and travel stories) about Archipelago, the Team here and the destinations we offer.

Let’s go travelling

Ian Coates and Sarah Bennett – (Founders of Archipelago Choice).

Get in touch

01768 721040

We’re an independent travel company with full financial protection through either the ATOL scheme or via our IPP insurance policy.
(so your money is always safe).

But more importantly, we look after people.
We look after you from your first enquiry right through to your return home.

Meet Our Team

Jake Cardigan

Jake Cardigan

Travel Specialist

Max Cousins

Max Cousins

Travel Specialist

Paul Bunn

Paul Bunn

Travel Specialist

Steve Jones

Steve Jones

Travel Specialist

Lucy Woods

Lucy Woods

Travel Specialist

Ian Coates

Ian Coates

Travel Specialist

Matthew O’Sullivan

Matthew O’Sullivan

Travel Specialist

Myles Taylor

Myles Taylor

Travel Specialist

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In our weekly newsletters, we share our first-hand experience of travelling around our favourite destinations, with advice on the best times to visit. We’ll also keep you up to date on all the latest travel news, topical articles, and travel tips from our team of destination experts.

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You and your money are safe with Archipelago Choice.

All of our holidays come with full financial protection.

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Trusted by over 100,000 customers around the world

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We look after you from your first enquiry right through to your return home

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If you love all things Portuguese, then you’ll love our Portugal travel magazine.

We’ll look at our favourite food and a drink, great places to stay and a world of exciting activities.

The stories and holiday experience featured are based on our love of all things Portuguese and the partnerships we have working with small independent companies in Portugal and around the world who love to travel and see the benefits niche travel can bring to people and communities beyond our shores.

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Award-Winning Excellence

We're honoured that our commitment to exceptional service and unforgettable experiences has been recognised by The British Travel Awards year after year. What makes these accolades truly special is that they're voted for by you, our valued guests! Your continued trust and support mean the world to us.